Struggling to Generate Leads During Open Enrollment?

We help health insurance providers attract, convert, and retain more policyholders through high-impact, compliance focused digital marketing strategies.

Open enrollment brings a flood of shoppers and a mountain of ad noise. We can help you cut through it. Our health insurance digital marketing can help you generate consistent leads, even during the most competitive times.

Your Challenges—Solved with Strategy

Running a health insurance business means facing constant hurdles. Open enrollment is a high-stakes competition, but even outside of that window, you’re dealing with visibility issues, complex regulations, and a crowded market.

At One With Digital, we know the struggles you face, whether you’re selling individual plans, Medicare Advantage, or supplemental coverage. Our job is to help you overcome those challenges with targeted digital marketing strategies for health plans.

Here’s what we do for companies like yours.

Digital Marketing That Works for Health Insurance Providers

We’ve designed digital marketing solutions for insurance companies that directly address the biggest challenges the industry faces.

Capture More Leads During Open Enrollment

Open enrollment is a critical time to capture leads, but the competition can be overwhelming. We help you stand out with targeted Google Ads, optimized landing pages, and remarketing campaigns that keep your brand visible. Our approach makes sure your ads reach the right people at the right time.

Build Trust with Confused or Cautious Prospects

Health insurance can be confusing, and that uncertainty can stop prospects from signing up. We solve this with clear, educational content that breaks down complex terms, plus automated email sequences that guide prospects from interest to enrollment.

Improve Retention and Upsell Opportunities

Keeping current policyholders engaged is just as important as gaining new ones. Our email marketing campaigns nurture customer relationships, while onboarding funnels introduce new policyholders to their benefits. We also create user-friendly portals where members can access resources, manage their plans, and stay connected with your brand.

Expand Local Reach and Attract Regional Customers

To thrive locally, you need to be top-of-mind when people search for health insurance near them. Our local SEO strategies, business listing optimizations, and geofenced ads put your business on the map. By focusing on hyper-local keywords and targeting areas with high demand, we help you dominate your local market.

A Trusted Partner That Understands Your Industry

You need a marketing partner who speaks your language, understands compliance, and cares about real outcomes, not vanity metrics. That’s exactly how we operate. Our team has spent years working with regional and niche health plans, so we know the enrollment cycle inside out and use that insight to get you measurable growth.

Here’s what makes us a trusted digital agency for insurance companies.

Industry Expertise

We’ve helped providers of all sizes grow their reach, from small local agencies to specialized Medicare Advantage providers. Our strategies are customized to your market and customer base.

Marketing Aligned with Enrollment Cycles

We don’t just set up campaigns and walk away. Our marketing approach is built around the seasonality of health insurance, making sure you’re front and center when prospects are ready to enroll.

Compliance Focused Marketing and Ad Delivery

Your marketing must not only be effective but also adhere to all applicable regulations specific to health insurance providers. We ensure strict compliance with healthcare advertising regulations and data protection standards to safeguard customer information and maintain legal integrity within the health insurance sector.

Transparent Reporting and Data-Driven Insights

Guesswork isn’t part of our process. We provide clear, data-backed reports that show how your campaigns are performing, so you know exactly what’s working.

A Simple Plan to Keep Your Pipeline Full

Marketing your health insurance business shouldn’t feel like trial and error. We use a simple insurance marketing roadmap to keep everything focused and effective.

Understand & Strategize

We start by learning about your business: your goals, audience, compliance needs, and challenges. Our team then creates a custom strategy based on data, industry insights, and your enrollment periods, so you’re always a step ahead.

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Launch & Engage

With your strategy in place, we take action. Our team sets up high-converting landing pages, runs targeted Google Ads, optimizes your local SEO, and creates automated email sequences to nurture leads. Every element is designed to drive results.

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Analyze & Improve

Our team monitors your campaigns, tracks clicks, conversions, and customer engagement, and makes continuous improvements. You get clear reports and real-time adjustments to maximize your ROI.

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Real Clients. Real Growth.

Here’s how we’ve helped health insurance providers boost visibility, improve security, and build long-term trust with digital strategies that deliver.

Advantage Benefits Group

Advantage Benefits Group offers employee benefits consulting and group health plans across Michigan. Their website was built on an outdated CMS that lacked regular updates or security support, putting both credibility and client communications at risk.

They partnered with One With Digital to rebuild their site from the ground up. We migrated 15 key pages to a modern WordPress platform, added secure forms, improved mobile responsiveness, and optimized page speed. We also provided hosting consultation and helped them pass a third-party cybersecurity audit.

Results:

ABG now has a modern, scalable website that reflects their professionalism and keeps their client data safe.

Jasick & Associates

Jasick & Associates needed a full rebrand to match their long-standing reputation. Their previous digital and print assets were outdated, inconsistent, and lacked ADA compliance.

We delivered a complete refresh: a secure, mobile-optimized website with accessible design, improved SEO, and clear content around Medicare and individual health plans. We also developed a full branding suite, including a new logo, business cards, letterhead, and presentation materials.

Results:

Our efforts positioned Jasick & Associates for long-term growth with tools that support marketing, recruiting, and day-to-day operations.

What Services Help You Win More Leads & Retain More Members?

One With Digital doesn’t offer run-of-the-mill digital marketing services. We provide targeted solutions that directly impact your bottom line.

Local SEO & Maps Optimization

Show up when it matters. Our local SEO strategies make sure your business is the first option people see when they search for “health insurance near me” or “best Medicare plans in [city].” We optimize your listings, improve your local search ranking, and drive more foot traffic and online inquiries.

PPC Advertising

Turn clicks into customers with high-precision Google Ads. We target high-intent searchers during open enrollment, using geofenced campaigns and call tracking to capture leads that are ready to sign up. Our ad strategies are designed to maximize your ROI.

Website Design & Landing Pages

Your website should be your strongest sales tool. We design clean, compliant, and conversion-focused landing pages that make it easy for prospects to understand your plans and take the next step. From mobile-friendly layouts to clear CTAs, we do it all.

Email Campaigns & Nurture Sequences

Don’t let potential policyholders slip away. Our email marketing keeps leads engaged with automated nurture sequences, educational emails, and personalized follow-ups. Whether you’re welcoming new customers or upselling existing ones, we keep you top of mind.

Healthcare Content Marketing

Confused prospects don’t convert. Our educational content turns complex health insurance concepts into clear, easy-to-understand guides. We create plan comparison articles, FAQs, and health literacy content that builds trust and drives organic traffic.

Health Insurance Marketing Questions—Answered

How do I generate more leads during enrollment?

We use a mix of Google Ads, SEO, high-converting landing pages, and remarketing to make sure your brand is front and center when potential policyholders are searching. Our strategies capture demand in real time.

Absolutely. We maintain strict HIPAA compliance in everything we do—from creating ad copy and landing pages to managing email campaigns—so your data and customer information stay secure.

SEO, Google Ads, and email marketing are the strongest performers for health insurance providers. We also leverage social media during enrollment periods to boost visibility and engagement.

You’ll see results fast with PPC campaigns, usually within a few weeks. SEO is a longer game, building steady, organic growth over 3–6 months. Our team provides clear, ongoing reporting so you always know what’s working.

We work with both. Our marketing strategies are customized to fit your specific audience, whether you’re selling directly to consumers as a provider or reaching customers through a broker network.

What Our Clients Are Saying

Let’s Solve Your Enrollment & Growth Challenges Together

You don’t have to keep spinning your wheels when it comes to health insurance marketing. With the right strategy, you can generate leads, build trust, and convert shoppers into policyholders with confidence.

Ready to get started? Let’s build a custom policy lead generation strategy that drives results.

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